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Privacy policy

Sonovia Privacy Policy

This privacy policy describes how we use personal information related to you, along with your options, choices, and privacy rights.

Note that you are not legally obligated to provide us with any personal information. However, if you consent to this privacy policy, the use of personal information related to you will be in accordance with the provisions herein.

Our privacy policy applies to www.sonoviastore.com (the “Website”) and forms an integral part of our Terms of Service.

SONOVIA LTD., Reg. No. 514997741 and its subsidiaries and affiliates (collectively, “we”, “us”, “our”, or “SONOVIA”) own and operate the Website.

This privacy policy was last updated on December 29, 2021 with an effective date as of January 29, 2022 unless required otherwise under applicable law.

If you have questions or comments about our privacy policy, you are welcome to contact us at support@sonoviatech.com.

Our Services

SONOVIA provides a wide variety of fabrics that have been specially treated through our proprietary formulations that neutralize viral particles (all of SONOVIA’s services collectively will be referred to as the Services).

Types of Personal Information & Purposes

We collect information about you or the company you represent, which includes personal information about individuals.

In addition, we collect (a) email addresses, billing information and shipping address to provide you with the Services; (b) personal information to improve our Website, Services, and marketing activities; and (c) personal information that you have provided us with, for example, when you contact our customer service.

We use third-party service providers to hold, maintain, provide, and improve our Services.

To the extent relevant and possible, we will make efforts to maintain personal information related to you accurate, complete and up to date.

If you contact our customer service, we will use the content of your message for the following purposes: (i) addressing your request; (ii) improving the Website and Services; and, (iii) legal defense, where applicable.

We will also process personal information related to you to improve the Website, establish statistical data about our web traffic, identify potential cases of abuse of our systems, as well as prevent cyber-attacks, fraud, and identity theft.

When we collect billing information to provide you with paid Services, as defined by SONOVIA from time to time, we use third-party payment processing services called Shopify Payments (“Processing Services”) to process personally identifiable payment information related to you. Our Processing Services have undertaken that they will comply with the necessary security standards. If you want to learn more, we recommend going over the Processing Services’ privacy policies.

We gather some information automatically, such as IP addresses, browser type, internet service providers, referral links, geo-locations and clickstream information. If these types of information include personal information, it will be used in accordance with this privacy policy and for the following purposes: (i) provide you with the Services; (ii) improving our Website and Services; and, (iii) legal defense, where applicable.

We process aggregated data that is not personally identifiable information. For example, we use statistical analysis to improve our Services and share marketing data with our partners where such data do not identify individuals.

Sharing of Personal Information

We report and share personal information if we believe that we are required to do so by law. Furthermore, we need to disclose personal information in response to lawful requests by public authorities, including without limitation to meet national security or law enforcement requirements.

There are business activities, such as merger, acquisition, or investment, that require us to share personal information related to you to another entity, provided, however, that the receiving entity will comply with the relevant provisions stated in this privacy policy.

Your interaction with social media features, widgets, or websites are governed by the privacy policies of the applicable social media websites. If you contact us via these social media websites, we will use the content of your message for the following purposes: (i) addressing your request; (ii) improving our Website and Services; and, (iii) legal defense, where applicable. We are not responsible for any use, misuse or unlawful use of the identifiable information that you choose to post or share on these platforms.

Note that we use Google Analytics. Google Analytics uses personal information collected through the Website for purposes other than for providing us services. Please read carefully Google Analytics’ privacy policy, available here: policies.google.com/privacy?hl=en-US. You can opt-out from Google Analytics by visiting here: tools.google.com/dlpage/gaoptout.

You can register for our mailing list and newsletter to receive updates and marketing materials. Note that we will share your name and email address with third-party providers to send you email messages. You will be able to opt-out from the list by simply clicking on the unsubscribed request written in the received email message.

To the extent that we utilize third-party processors or providers to process personal information, we engage with them under a data processing agreement to ensure we have their contractual commitments to protect personal information and process such personal information for specific purposes. Our main marketing activities online include -

  • Google Display Network’s marketing services and features that SONOVIA uses, which are also subject to Google’s relevant policies and agreements and the option to opt-out from them via the Google Analytics Opt-out Browser Add-on web page, available here: google.com/dlpage/gaoptout.
  • We use Shopify to power our online store. You can read more about how Shopify uses Personal Information related to you here: shopify.com/legal/privacy.
  • Bings Marketing Services and features that SONOVIA uses, which are also subject to Bing's relevant policies and agreements and the option to opt-out from them via the Bing opt-out link, available here: bingads.microsoft.com/en-us/resources/policies/personalized-ads.

Cookies

We store cookies on your device to enhance site navigation, analyze site usage, and improve our marketing activities. You can manage your cookie preferences and read more about cookies and our use of them in our Cookie Policy.

Your Choices

You can unsubscribe from our mailing list directly from the email sent, by choosing to opt-out in the settings portion of your account profile or sending an opt-out request to us at support@sonoviatech.com.

You can object to the transfer of personal information related to you to a third party, other than third parties who are strictly necessary for us to comply with applicable law and/or agreement.

You can exercise your choice by contacting us at support@sonoviatech.com to the extent necessary, we will ask you to provide us with the necessary details to authenticate your identity and to identify information related to you on our systems.

Some web browsers offer a “Do Not Track” (“DNT”) signal. A DNT signal is an HTTP header field indicating your preference for tracking your activities on our Services or through cross-site user tracking. Our Website and Services do not respond to DNT signals.

Right of Access

You can contact us at support@sonoviatech.com and request access to the personal information that we keep about you. You can also request to correct wrong details collected about you or delete them. We will consider your request in accordance with applicable laws and regulations.

To the extent necessary, we will ask you to provide us with certain credentials or details to make sure that you are who you claim to be.

Note that we can delete personal information related to you in different manners, including by removing any identifying information and transforming personal information that relates to you into anonymized data.

Retention and Destruction

We retain data as needed to provide our Services as well as for legitimate and lawful purposes. We implement information security measures to secure personal information related to you as well as minimize the risks. We also retain data pursuant to legal requirements under applicable laws.

We will make efforts to guarantee that personal information is kept for no longer than is necessary for the purposes for which the personal information is processed. 

If we retain personal information related to you for any legitimate business purpose other than to provide our Services, we will make efforts to limit the access to the personal information and the retention time to minimum.

Note that we can keep aggregated non-identifiable data without limitation, and to the extent reasonable we will delete or de-identify potentially identifiable information, when we no longer need to process the data.

Information Security

We implement information security measures, including internal policies and procedures, to secure personal information related to you as well as minimize the risks of theft, damage, loss of data, or unauthorized access.

These measures provide sound industry standard security. However, although we make efforts to protect your privacy, we cannot guarantee that our Services will be immune from any wrongdoings, malfunctions, unlawful access or other kinds of abuse and misuse.

Storage of Personal Information

We store and process personal information in the U.S., EU and Israel, including sites operated and maintained by cloud-based hosting service providers in the U.S. and EU.

When we transfer personal information related to you out of the European Union, our transfer of personal information related to you to our cloud-based hosting service providers in the U.S. is governed by these service providers’ adherence to the provisions as stated in chapter 5 of the GDPR.

If you are a resident in a jurisdiction where transfer of personal information related to you to another jurisdiction requires your consent, then you hereby provide us with your freely given, specific, informed and unambiguous consent to such transfer.

Changes

From time to time, we can update this privacy policy. We will post a notice about changes made to this privacy policy on the Website or via email (the "Notice").

Unless required otherwise to comply with applicable laws, rules, regulations, and agreements, all minor changes (which have minor, if any, consequences) will take effect 7 days after we post or send the Notice, and substantial changes will be effective 30 days after we post or send the Notice.

Until the new privacy policy takes effect, you can choose not to accept it and terminate your use of the Website and Services. Continuing to use the Website or Services after the new privacy policy takes effect means that you agree to the new privacy policy.

Note that we can modify, enhance or improve the Website and Services, and can accordingly offer additional tools and features. Where necessary, at our sole discretion, such additional tools and features will be governed by additional or different terms, as provided by us.

EU Data Subjects’ Privacy Rights (GDPR)

If the European Union data protection laws apply to the processing of personal information related to you by SONOVIA, the following information is also relevant to you.

  • We process personal information related to you for the following lawful grounds -
    • All processing of personal information related to you which are not based on the lawful grounds indicated below, are based on your consent.
    • We process your account and payment details to perform the contract with you.
    • We will process personal information related to you to comply with legal obligations and to protect your and others’ vital interests.
    • We will further rely on our legitimate interests, which we have good-faith belief that they are not overridden by your fundamental rights and freedoms, for the following purposes -
      • Cyber security.
      • Support, customer relations, service operations.
      • Enhancements and improvements to your and other users’ experience with our services.
      • Fraud detection and misuse of our services.
    • In addition to your rights under other sections in this privacy policy, you have the following rights -
      • Contact us if you want to withdraw your consent to the processing of personal information related to you. Exercising this right will not affect the lawfulness of processing based on consent before its withdrawal.
      • Request to delete or restrict access to personal information related to you. We will review your request and use our judgment, pursuant to the provisions of the applicable law, to reach a decision about your request.
      • If you exercise one or more of the above-mentioned rights, in accordance with the provisions of applicable law, you can request to be informed that third parties that hold personal information related to you, in accordance with this privacy policy, will act accordingly.
      • You can ask to transfer personal information related to you in accordance with your right to data portability.
      • You can object to the processing of personal information related to you for direct marketing purposes. Additional information about this right is available under the Your Choices section in this privacy policy.
      • You have the right not to be subject to a decision which is based solely on automated processing, including profiling, which produces legal effects concerning you, or similarly significantly affecting you. Note that our third party processors may from time to time use limited automated decision-making to prevent fraud, that do not have a legal or otherwise significant effect on you, such as: (i) temporary deny list of IP addresses associated with repeated failed transactions. This deny list persists for a small number of hours; and (ii) temporary deny list of credit cards associated with deny listed IP addresses. This deny list persists for a small number of days.
      • You have a right to lodge a complaint with a data protection supervisory authority of your habitual residence, place of work or of an alleged infringement of the General Data Protection Regulation (EU) 2016/679 (“GDPR”).
      • Note that when you send us a request to exercise your rights, we will need to reasonably authenticate your identity and location. We will ask you to provide us credentials to make sure that you are who you claim to be and will ask you further questions to understand the nature and scope of your request.
      • If we need to delete personal information related to you following your request, it will take some time until we completely delete residual copies of personal information related to you from our active servers and our backup systems.
    • We do periodical assessments of our data processing and privacy practices, to make sure that we comply with this privacy policy, update the privacy policy when we believe that we need to, and verify that we display the privacy policy properly and in an accessible manner.
    • If you have any concerns about the way we process personal information related to you, you are welcome to contact our data protection team at support@sonoviatech.com We will investigate your inquiry and make good-faith efforts to resolve any existing or potential dispute with you.
    • Our EU-GDPR Representative is Rickert Rechtsanwaltsgesellschaft mbH – Sonovia - Colmantstraße 15, 53115, Bonn, Germany, e-mail address art-27-rep-sonovia@rickert.law
    • Our UK-GDPR Representative is Rickert Services Ltd UK – Sonovia - PO Box 1487, Peterborough, PE1 9XX, United Kingdom, e-mail address art-27-re-sonivia@rickert-services.uk
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